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Brand Strategist

Brand Strategist

Full-time

Remote

Marketing Service
Apply Now

Requirements

  • Minimum Bachelor's degree (S1)

Skills

  • Strategic Thinking
  • Communication

Job Description

  • Conduct comprehensive brand research by analyzing consumer behavior, market trends, competitive landscapes, and industry insights to inform strategic recommendations and brand positioning decisions.

  • Assist in the development of brand strategies, positioning frameworks, and messaging architectures while contributing fresh perspectives and analytical insights.

  • Develop compelling presentations and strategic documents that communicate brand insights, research findings, and recommendations to clients and internal teams.

  • Contribute to key account initiatives by supporting client relationship building, account planning, and ensuring consistent strategy implementation across all brand touchpoints.

  • Participate in client meetings, workshops, and strategic sessions by contributing insights and supporting senior strategists in relationship management and discussions.

  • Collaborate with Creative and Performance teams to ensure brand strategies are effectively translated into campaigns and marketing initiatives that meet strategic objectives.

  • Provide strategic input during campaign planning and execution to ensure brand consistency and optimize performance against goals.

 

Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, Psychology, or a related field.

  • 3+ years of experience in brand strategy, planning, market research, or account management roles.

  • Demonstrated experience in brand building and strategic thinking with relevant project work.

  • Strong research and analytical skills with the ability to synthesize complex information into clear insights.

  • Strategic mindset with strong understanding of brand positioning, consumer psychology, and market dynamics.

  • Excellent written and verbal communication skills for creating presentations and participating in client discussions.

  • Collaborative approach with the ability to work effectively across Creative, Performance, and Project Management teams.

  • Exceptional attention to detail with the ability to maintain accuracy and quality across all deliverables.

 

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